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''Stop Shooting Yourself In the Foot! ...''
Quit Blocking Incoming Revenue...
And Throwing Profit Away—
How Many Of These Expensive Mistakes
Can Be Found On Your Business Web Site?
- Are visitors leaving as soon as they see your home page?
It could be your fault. Do you know why?
- Are copywriting mistakes damaging your company image?
(Hint: The real problem isn't just spelling and grammar.)
- Are pictures, graphics, or layout on your site
creating a wrong or bad impression ...
and driving customers away?
- You've heard a picture is worth a thousand words.
But do you know when and why pictures could demolish
your web site's effectiveness with some visitors, but not others?
(No, it's not about culture or political correctness.)
- Are structural mistakes making your site clumsy or hard
to use ...
And costing you money?
- Are you delivering the wrong message ...
And losing customers?
- Or are you delivering the right message in the wrong way?
How much is that costing you in lost business?
- Are you presenting a questionable or incomplete message ...
And shattering your image and credibility?
- Are you measuring web site performance
by the number of hits?
(Hint: H.I.T.S. is short for ``How Idiots Track Success'')
- Did you have a friend, relative, or inadequately trained
employee
build your web site so you can save money?
- That could be a very expensive mistake...
- But you can't see it if you don't know
how to uncover it.
- Remember: What you don't see you can't measure,
but that doesn't mean it isn't still there ... and
costing you.
- Don't step over a dollar to save a dime.
- Do you know why a poorly or improperly implemented web site
could be worse than no web site at all?
(Hint: The answer is buried inside of some of these questions.)
- Are you leaving a big hole
for your competition to exploit...
because you aren't investing properly in your own quality site?
- Is your web site improperly positioned ... or completely
absent
from your company's overall marketing strategy?
- Does your company marketing plan include an effective
positioning strategy,
and is that strategy properly implemented
on your web site?
- Do you know why using certain web hosting services
can tarnish your company image and cost you money?
- Do you know what problems might be lurking on your site...
even if you hired a professional hosting company to design it?
- Do you know what causes these problems ...
and how to prevent them?
Let Me Put Your Mind at Ease
Find out why you should consider having a website effectiveness
professional review your site, even if a web-design or web-hosting
company designed and maintains it.
Call (970) 667-6736 now
and schedule a professional evaluation for your web-site.
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