Let Me Help You Address Your Marketing
And Business Communication Challenges
  www.YourStrategicWebSite.com  
Clarke Echols: .Master Copywriter .Marketing & Web-Site Consultant
• Marketing Expertise    • Copy Writing for Online & Print    • Web Content Services
"...For Those Who Appreciate Competence, Experience, and Skill..."
— Professional Experience Spanning More Than 40 Years —
 

''Stop Shooting Yourself In the Foot! ...''
Quit Blocking Incoming Revenue...
And Throwing Profit Away—

How Many Of These Expensive Mistakes
Can Be Found On Your Business Web Site?

  1. Are visitors leaving as soon as they see your home page?
    It could be your fault. Do you know why?
  2. Are copywriting mistakes damaging your company image?
    (Hint: The real problem isn't just spelling and grammar.)
  3. Are pictures, graphics, or layout on your site
    creating a wrong or bad impression ...
    and driving customers away?
  4. You've heard a picture is worth a thousand words.
    But do you know when and why pictures could demolish
    your web site's effectiveness with some visitors, but not others?
    (No, it's not about culture or political correctness.)
  5. Are structural mistakes making your site clumsy or hard to use ...
    And costing you money?
  6. Are you delivering the wrong message ...
    And losing customers?
  7. Or are you delivering the right message in the wrong way?
    How much is that costing you in lost business?
  8. Are you presenting a questionable or incomplete message ...
    And shattering your image and credibility?
  9. Are you measuring web site performance by the number of hits?
    (Hint: H.I.T.S. is short for ``How Idiots Track Success'')
  10. Did you have a friend, relative, or inadequately trained employee
    build your web site so you can save money?
    • That could be a very expensive mistake...
    • But you can't see it if you don't know how to uncover it.
    • Remember: What you don't see you can't measure,
      but that doesn't mean it isn't still there ... and costing you.
    • Don't step over a dollar to save a dime.
  11. Do you know why a poorly or improperly implemented web site
    could be worse than no web site at all?
    (Hint: The answer is buried inside of some of these questions.)
  12. Are you leaving a big hole for your competition to exploit...
    because you aren't investing properly in your own quality site?
  13. Is your web site improperly positioned ... or completely absent
    from your company's overall marketing strategy?
  14. Does your company marketing plan include an effective positioning strategy,
    and is that strategy properly implemented on your web site?
  15. Do you know why using certain web hosting services
    can tarnish your company image and cost you money?
  16. Do you know what problems might be lurking on your site...
    even if you hired a professional hosting company to design it?
  17. Do you know what causes these problems ...
    and how to prevent them?

Let Me Put Your Mind at Ease

Find out why you should consider having a website effectiveness professional review your site, even if a web-design or web-hosting company designed and maintains it.

Call (970) 667-6736 now
and schedule a professional evaluation for your web-site.